Toyota Noted As a Top 10 Global Brand, Again

As a Toyota dealer serving Phoenix we're wont to saying that our choice Japanese automaker is one of the world's best brands. Though, that statement usually shows our bias, which is why we routinely look to experts outside of our showroom for confirmation.

Happily, validation of that seemingly lofty statement by our team at Avondale Toyota Scion isn't too far away. You see, the good folks at Interbrand recently came across the same summarization.

For those of you unacquainted, Interbrand is a consultancy firm that publishes several annual surveys. One of these is the 100 Best Global Brands, which highlights companies that are leading their respective industries in terms of value and innovation, and captivating consumers in the process.

Naturally, that includes Toyota. In fact, it has included our choice Japanese automaker, and their new and used cars for the last several years. When considering the 2013 list specifically, Interbrand marks that the brand has increased their value by an impressive 17 percent year-over-year.

That lands Toyota in the Top 10, again, and allows the Japanese automaker to lead the list's automotive sector, once again. That's thanks to an estimated brand value of $35 billion; however it's also a delightful result of their ongoing mission to increase the hybrid offerings.

Of course, as you already know, there are already several new Toyota models in our showroom with eco-friendly underpinnings. To arrange a test drive in your preferred hybrid or fuel-sipping vehicle, we welcome you to visit our dealership at 10005 West Papago Freeway in Avondale, AZ, anytime.