
Customized Toyota Prius Heads to SEMA
Every year, automakers from all around clamor to the Specialty Equipment Market Association (SEMA) show to showcase their new lineups and latest offerings. However, unlike a typical auto show, SEMA is a chance for the automakers to show the aftermarket potential of their vehicles.
This year's show, which will be in Las Vegas, is sure to attract a plethora of inventive marketers. And our favorite, Toyota, is no exception. In fact, the Japanese innovator…